| Başlık | Teradata |
| Başlık (ana dil) | Tom's Market |
| Haftanın | J. Walter Thompson Technology |
| Kampanya | Tekken |
| Reklamcı | NCR |
| Marka | Teradata |
| Posted | Nisan 2001 |
| Ürün | Teradata Solutions |
| Sektör | IT Solutions & Professional Networks |
| hikaye | Tom walks into a store and they have all the products he personally likes, as the same with Lisa etc. etc. |
| felsefe | Develop an international TV campaign demonstrating in a unique way the merits of knowing your customer. |
| Sorun | How do we demonstrate that you can really know your customer. |
| Medya Türü | Television |
| Market | Japan |
| Yaratıcı Yönetmen | Marlin Neufeld |
| Reklam Yazarı | Jeff Perry |
| Sanat Yönetmeni | Marlin Neufeld |
| Ajans Prodüktörü | Linda Areft |
| Yönetmen | Brian Aldrich |
| Aktör | Hunter Bodin |
| Görüntü Yönetmeni | Andrzej Sekula |
| Prodüksiyon Şirketi | Coppos Films |
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