Başlık | Zapping (French) 40 sec |
Başlık (ana dil) | Le Zapping (40 sec) |
Haftanın | BETC Paris |
Kampanya | Zapping - Europe 2 |
Reklamcı | Europe 2 |
Marka | Europe 2 TV |
İlk Yayınlanma Tarihi | 2005 / 10 |
Sektör | TV/Radio Programs & Stations |
Slogan | Europe 2 TV. It's a killer |
Slogan (ana dil) | Europe 2 TV. Ça tue |
hikaye | The film portrays a young man as a "couch potato" in front of Europe 2 TV, who is not receptive anymore to the outside world. And yet many things happen around him all day long! |
hikaye (ana dil) | Le film met en scène un jeune totalement « scotché » devant Europe 2 TV et qui ne réagit plus aux sollicitations du monde extérieur. Et pourtant il s’en passe des choses autour de lui pendant toute la journée! |
felsefe | Europe 2 TV and BETC EURO RSCG have decided to play with this reality-consumer by giving up the high-flown speeches always praising the awakening, curiosity and booster TV effects on the young people. |
felsefe (ana dil) | Europe 2 TV et BETC EURO RSCG ont décidé de jouer avec cette réalité-consommateur en renonçant aux discours ronflants toujours aptes à vanter les effets d’éveil, de curiosité et de dynamisation de la télé sur la jeunesse. |
Sorun | To launch among the 15-34 the music channel which is completely dedicated to them. |
Sorun (ana dil) | Lancer auprès des 15-34 ans la chaîne musicale qui leur est totalement dédiée. |
Medya Türü | Web Film |
Süre | |
Market | France |
Prodüksiyon Şirketi | Partizan Paris |
Reklam Sorumlusu | Marianne Bede |
Müşteri Temsilcisi | Fabrice Brovelli |
Müşteri Temsilcisi | Stéphanie Long Choquet |
Yaratıcı Yönetmen | Stéphane Xiberras |
Reklam Yazarı | Jean-Philippe Martzel |
Sanat Yönetmeni | Florence Bellisson |
Ajans Prodüktörü | Virginie Chalard |
Ajans Prodüktörü | Mathieu Auvray |
Yönetmen | Raphaël Frydman |
Prodüksiyon Sorumlusu | Franck Montillot |