Aurore Duhamel
Directrice générale adjointe at Altmann+Pacreau
Paris, France
BaşlıkMarriage
Başlık (ana dil)Mariage
Haftanın
Kampanya Attention It Goes Quicker - Club Internet
Reklamcı Club-Internet
Marka Club-Internet
PostedEylül 2002
Ürün High Bandwidth Pack
Ürün (ana dil) Pack Haut-Débit
Sektör Internet Service Providers
hikaye The campaign is composed with two films that use humor to show the benefice of Internet with high bandwidth, speed, through playlets inspired with daily life, "Baby Boom" and "Marriage" using the concept of time acceleration, the new feelings linked to an unlimited access for the quickness.
hikaye (ana dil) La campagne comprend deux films qui mettent en scène avec humour le bénéfice de l'Internet haut débit, la vitesse, au travers de saynètes inspirées de la vie quotidienne, le "Baby Boom" et le "Mariage" utilisant le concept de l'accélération du temps, les nouvelles sensations liées à l'accès illimité à la vitesse.
felsefe Through this campaign, the only one of the new term centered on the high bandwidth, Club-Internet asserts its will to position itself as a main actor on the ADSL Internet market, thanks to an innovating offer (special offer: 35€ per month, permanent connection and a free modem ADSL). The signature, as a warning shows the radical change that Club-Internet and its offer will bring for the users in their daily life: more speed, more emotions and more feelings, more surprises, so more pleasure on Internet
felsefe (ana dil) A travers cette campagne, la seule de la rentrée axée sur le haut débit, Club-Internet affirme sa volonté de se positionner comme un acteur majeur sur le marché de l'Internet ADSL, en bouleversant la donne grâce à une offre totalement innovante (promotion: 35 € par mois, connexion permanente et illimitée plus modem ADSL gratuit).La signature en forme d'avertissement signale le changement radical que Club-Internet et son offre ADSL apporteront dans la vie quotidienne des internautes: plus de vitesse, plus d'émotions, plus de sensations, plus de surprises, donc plus de plaisirs sur Internet.
Sorun Club-Internet, T-Online Group french subsidiary, makes from the high debit its strategical priority of the new term with its new campaign that enhances the ADSL assets.
Sorun (ana dil) Club-Internet, la filiale française du groupe T-Online, fait du haut debit sa priorité stratégique de la rentrée avec sa nouvelle campagne qui met en avant les atouts de l'ADSL.
Medya Türü Television
Süre
Market France
Reklam Sorumlusu
Reklam Sorumlusu
Müşteri Temsilcisi
Müşteri Temsilcisi
Müşteri Temsilcisi
Yaratıcı Yönetmen
Reklam Yazarı
Sanat Yönetmeni
Yönetmen
Prodüktör
Prodüksiyon Şirketi
Ajans Prodüktörü

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