| Başlık | Puskitas |
| Haftanın | Sra. Rushmore |
| Kampanya | The Best of Us - Olympics |
| Reklamcı | International Olympic Committee |
| Marka | olympic.org |
| Posted | Haziran 2008 |
| Sektör | Sports Teams, Sports Events |
| Slogan | The best of us |
| hikaye | Alex Puskitas is a fictional, underdog athlete that incorporates all we want to express with the «Best of Us» campaign. He is capable of overcoming the odds and bringing out his best in order to achieve his goals. |
| felsefe | He symbolizes the spirit of the athlete - the participation and striving to be your best. |
| Sorun | the objective of the IOCs 2007/8 promotional campaign is to communicate the key Olympic values of Excellence, Friendship and Respect to a global youth audience. |
| Sonuç | The global campaign will be rolled out in a phased approach in the run-up to the Beijing 2008 Olympic Games and beyond. |
| Medya Türü | Web Film |
| Süre | |
| Reklam Sorumlusu | Melinda May |
| Yaratıcı Yönetmen | Miguel García Vizcaíno |
| Yaratıcı Yönetmen | Carlos Alija |
| Sanat Yönetmeni | Jesús Morilla |
| Strateji Planlama | Laura Sampedro |
| Müşteri Temsilcisi | Clemente Manzano |
| Müşteri Temsilcisi | Carlos Solchaga |
| Müşteri Temsilcisi | Rocio Cáceres |
| Ajans Prodüktörü | Paul Severn |
More Work
SEE ALLFather 4
- MARKA:
- beIN SPORT
- HAFTANIN:
- VML Madrid
Father 3
- MARKA:
- beIN SPORT
- HAFTANIN:
- VML Madrid
Father 2
- MARKA:
- beIN SPORT
- HAFTANIN:
- VML Madrid
Father 1
- MARKA:
- beIN SPORT
- HAFTANIN:
- VML Madrid
Disasters 6
- MARKA:
- Aefi Spanish Florist Association
- HAFTANIN:
- VML Madrid
Disasters 5
- MARKA:
- Aefi Spanish Florist Association
- HAFTANIN:
- VML Madrid
Disasters 4
- MARKA:
- Aefi Spanish Florist Association
- HAFTANIN:
- VML Madrid
Disasters 3
- MARKA:
- Aefi Spanish Florist Association
- HAFTANIN:
- VML Madrid
Disasters 2
- MARKA:
- Aefi Spanish Florist Association
- HAFTANIN:
- VML Madrid