EWA - "#DoneOnPeriod"

Publicis Romania

Publicis Romania Bucharest, Romania

3216

Başlık	#DoneOnPeriod
Haftanın	Publicis Romania
Kampanya	#DoneOnPeriod
Reklamcı	European Women Alliance (EWA)
Marka	EWA
İlk Yayınlanma Tarihi	2019 / 3
Sektör	Charities, Foundations, Volunteers
hikaye	Romania, currently holding the Presidency of the EU Council, is unfortunately a country where gender discrimination still persists. The simple assumption that a woman is on her period is used as an insult. #DoneOnPeriod is a crowdsourced campaign that celebrates all the small and big achievements done by women while on their period. We launched the hashtag with the support of several Romanian personalities, who revealed that they were on their period when they succeeded in something important in their life. They engaged their audiences in sharing their #doneonperiod stories and soon the idea spread across Romania and abroad.
Medya Türü	Social Media
Süre	129 seconds
Prodüksiyon Şirketi	Saga Film
Yaratıcı Yönetmen	Silviu Nedelschi
Yaratıcı Yönetmen	Jorg Carlo Nicolò Riommi
Sanat Yönetmeni	Cristian Anton
Reklam Yazarı	Albertina coacci
Reklam Yazarı	Ruxandra Drilea
PR Director	Monica Munteanu
PR Director	Andreea Grigorean
Ajans Prodüktörü	Camelia Efrimov
Post Prodüksiyon	Animotion
Digital Strategist	Alexandra Caciur