| Başlık | Never |
| Haftanın | Wieden + Kennedy |
| Kampanya | Never |
| Reklamcı | Nike |
| Marka | Nike Golf |
| Posted | Temmuz 2008 |
| Sektör | Sportswear |
| hikaye | Earl Woods' advice goes beyond how to simply raise a child who performs well in sports. His wisdom is relevant to any parent who wants his or her child to be the best they can be. This spot shows us just one example of how Earl's inspired parenting has come to fruition in Tiger's incredible mental toughness. |
| Medya Türü | Television |
| Süre | |
| Editing Şirketi | Joint Editorial House |
| Post Prodüksiyon | A52 Visual Effects |
| Yaratıcı Yönetmen | Hal Curtis |
| Reklam Yazarı | Eric Samsel |
| Sanat Yönetmeni | James Moslander |
| Müşteri Temsilcisi | Ken Smith |
| Müşteri Temsilcisi | Ryan Johnson |
| Yaratıcı Yönetmen | Jelly Helm |
| Yaratıcı Yönetmen | Steve Luker |
| Prodüktör | Ben Grylewicz |
| Müzik Şirketi | HUM |
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