Başlık | BBC Weather |
Haftanın | Y&R London |
Kampanya | BBC Weather |
Reklamcı | BBC |
Marka | BBC Weather |
İlk Yayınlanma Tarihi | 2010 / 8 |
Sektör | Online Press, Media & Information |
Slogan | Be one step ahead of the weather |
Sorun | The BBC Weather Website has undergone a significant upgrade to deliver timely 3 hour interval reports accurate to your postcode and from weather experts. We wanted to communicate this and the benefits of being able to access this online and on your mobile to a younger 25-34 audience which represents the biggest opportunity to grow the user base. Be one step ahead of the weather is the campaign thought which carries across radio and TV – to help make sure the weather doesn't catch us out. |
Medya Türü | Television |
Market | United Kingdom |
film müziği | Happy Holiday |
Prodüksiyon Şirketi | Studio AKA |
Yaratıcı Yönetmen | Damon Collins |
Yaratıcı Yönetmen | Mark Roalfe |
Sanat Yönetmeni | Jerry Hollens |
Reklam Yazarı | Mike Boles |
Reklam Sorumlusu | Emma Bradley |
Reklam Sorumlusu | Jemma McCann |
Strateji Planlama | Jeremy Poole |
Business Director | Jo Bacon |
Müşteri Direktörü | Katie Zeitlin |
Müşteri Temsilcisi | Graham Smith |
Ajans Prodüktörü | Ella Littlewood |
Prodüksiyon Şirketi | Red Bee Media Limited |