| Başlık | Pony (French) |
| Başlık (ana dil) | Poney |
| Haftanın | CLM BBDO |
| Kampanya | Posters - HP |
| Reklamcı | Hewlett-Packard |
| Marka | HP |
| Posted | Nisan 2010 |
| Ürün | Printer |
| Ürün (ana dil) | Imprimante |
| Sektör | Printers & Scanners |
| Slogan (ana dil) | Une qualité d'impression unique |
| hikaye | Familiar places set the scene for the print campaign. What they have in common is that they're traditionally decorated with photos or posters. Thanks to the outstanding quality of HP printing, thoste posters are strikingly lifelike. |
| felsefe | The aim is to give consumers the desire to print by opening up new horizons, inspiring crativity and generating real emotion. |
| Sorun | Printing market is highly competitive. But an edge on product innovation and technical performance no longer seems enough to convince home or business users to choose a given brand. |
| Medya Türü | |
| Yaratıcı Yönetmen | Jean-Francois Sacco |
| Yaratıcı Yönetmen | Gilles Fichteberg |
| Yaratıcı Yönetmen | Eric Pierre |
| Reklam Yazarı | Vincent Pedrocchi |
| Prodüksiyon Şirketi | Continental |
| Strateji Planlamacı | Brice Garçon |
| Müşteri Temsilcisi | Frank Bauer |
| Müşteri Temsilcisi | Nicolas FABRE |
| Müşteri Temsilcisi | Audrey Bedoucha |
| Post Prodüksiyon | Adrien Bénard |
| Fotoğrafçı | Jean Yves Lemoigne |
| Sanat İşleri Satın Alma Sorumlusu | Sylvie Etchemaité |
| Reklam Sorumlusu | Jean-Pierre LeCalvez |
| Reklam Sorumlusu | François Martin |
| Reklam Sorumlusu | Gavin Skillicorn |
More Work
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- HAFTANIN:
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