Ministère de l'Ecologie & du Développement Durable - "Beach"

Publicis Consultants

Publicis Consultants Paris, France

3696

Reklamcı: Ministère de l'Ecologie, du Développement et de l'Aménagement Durables

Başlık	Beach
Başlık (ana dil)	Plage
Haftanın	Publicis Consultants
Kampanya	Biodiversity - Ministère de l'écologie
Reklamcı	Ministère de l'Ecologie, du Développement et de l'Aménagement Durables
Marka	Ministère de l'Ecologie & du Développement Durable
İlk Yayınlanma Tarihi	2006 / 10
Sektör	Environmental & Animal Issues
Slogan (ana dil)	Une espèce disparaît toutes les 18 minutes
felsefe	Bring these issues closer to people's everyday life, without making them feel guilty, but by showing them that each and every individual can make a difference in his or her daily activities : it is possible to act at an individual level with small, accessible, tangible gestures. To fight against climate change and to preserve biodiversity, there are no small gestures when we are 60 million doing them.
felsefe (ana dil)	Il n'y a pas de petits gestes quand on est 60 millions à les faire.
Sorun	Increase awarness of how important and urgent it is for each and everyone to show their commitment to face two major environmental threats : climate change and loss of biodiversity
Sorun (ana dil)	Faire la pédagogie des gestes simples et quotidiens en faveur du développement durable.
Sonuç (ana dil)	65% de mémorisation.
Medya Türü	Television
Süre	30 seconds
Market	France
Yaratıcı Yönetmen	Philippe Amy
Yaratıcı Yönetmen	Eric Turlotte
Sanat Yönetmeni	Nicolas Faux
Müşteri Temsilcisi	Jean-Yves Rince
Reklam Sorumlusu	Laurence Dayet
Yönetmen	Nicolás Caicoya
Ajans Prodüktörü	Christine Clerc