| Başlık | Star Wars (French) |
| Başlık (ana dil) | Star Wars |
| Haftanın | BETC Paris |
| Kampanya | Let's stay light - Lu |
| Reklamcı | Lu |
| Marka | Mikado |
| İlk Yayınlanma Tarihi | 2004 / 10 |
| Sektör | Food |
| Slogan | Play with your food |
| Slogan (ana dil) | Restons légers |
| hikaye | Around the new tag line "Mikado. Play with your food", men and women yield to this invitation and suddenly consider their Mikado as something likely to make their day lighter. |
| hikaye (ana dil) | Autour de la nouvelle signature "Mikado. Restons légers.", ils mettent en scène des hommes et femmes qui succombent à cette invitation, et voient subitement en leur Mikado de quoi mettre un peu de légèreté dans leur journée. |
| felsefe | From October 22nd, Mikado comes back with wise news, an invitation to play with lightness in a world where everything is often too sober and burdensome. The 3 episodes of the saga have been produced by Christopher Von Reis in everyday life circumstances and have developed at the same time a funny, out of touch and amazing tone. |
| felsefe (ana dil) | Mikado revient sur les écrans, à partir du 22 octobre, avec une nouvelle sage, invitation au jeu et à la légèreté dans un monde où tout est (trop) souvent sérieux et pesant. Réalisés par Christopher Von Reis, les 3 films de la saga s'inscrivent dans un univers quotidien tout en développant un ton drôle, décalé et surprenant. |
| Medya Türü | Television |
| Süre | |
| Market | France |
| Prodüksiyon Şirketi | Intersection |
| Müşteri Temsilcisi | Raphaël de Andreis |
| Müşteri Temsilcisi | Isabelle Giafferi |
| Müşteri Temsilcisi | Myrto Tripathi |
| Müşteri Temsilcisi | Michel Teicher |
| Yaratıcı Yönetmen | Michèle Cohen |
| Sanat Yönetmeni | Rémi Tricot |
| Reklam Yazarı | Olivier Couradjut |
| Ajans Prodüktörü | David Green |
| Yönetmen | Christopher von Reis |
More Work
SEE ALLFestival
- MARKA:
- FESPACO
- HAFTANIN:
- BETC Paris
Teaser
- MARKA:
- Cillit Bang
- HAFTANIN:
- BETC Paris
Bar
- MARKA:
- Cillit Bang
- HAFTANIN:
- BETC Paris
Bathroom
- MARKA:
- Cillit Bang
- HAFTANIN:
- BETC Paris
Declaration
- MARKA:
- Veet
- HAFTANIN:
- BETC Paris
All in Skirt
- MARKA:
- Ni Putes Ni Soumises
- HAFTANIN:
- BETC Paris
All in Skirt
- MARKA:
- Ni Putes Ni Soumises
- HAFTANIN:
- BETC Paris
Forklift Truck Operator
- MARKA:
- Revenu de Solidarité active (rSa)
- HAFTANIN:
- BETC Paris
Rest-Home
- MARKA:
- Revenu de Solidarité active (rSa)
- HAFTANIN:
- BETC Paris