| Başlık | For the informed Australian |
| Haftanın | Archibald / Williams |
| Kampanya | The informed Australian |
| Reklamcı | The Australian |
| Marka | The Australian |
| İlk Yayınlanma Tarihi | 2017 / 3 |
| Sektör | Newspapers, Magazines, Books |
| Slogan | The Australian. For the informed Australian. |
| hikaye | The Australian is launching a new campaign which places the newspaper at the forefront of truth in a time of 'abundant content'. The campaign, 'The informed Australian', comes off the back of a reportedly strong year for the newspaper, under the lead of editor-in-chief Paul Whittaker. Whittaker says: “In this era of abundant content, it is more important than ever for a news brand such as The Australian to be bold and fearless in the pursuit of truth.” |
| Medya Türü | Television |
| Süre | |
| Yaratıcı Yönetmen | Matt Gilmour |
| Reklam Yazarı | Tom Selby |
| Sanat Yönetmeni | Chris Wilson |
| Tasarımcı | andy reynolds |
| Group Account Director | Liz Ainslie |
| Müşteri Direktörü | Natalie Martin |
| Müşteri Temsilcisi | Amy Grant |
| Prodüktör | Liz Nunan |
| TV Production | Collider |
| Ses | Nylon Studios |
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