David White
Creative Director at The Publicity Bureau Ltd
Doncaster, United Kingdom
BaşlıkMansion
Haftanın
Kampanya The Big Mac
Reklamcı McDonald's
Marka McDonald's
İlk Yayınlanma Tarihi 2014 / 2
Sektör Restaurants & Fast Food
hikaye In the ads we see normally slick professionals, a high-end estate agent and a lawyer, absent-mindedly mention the ingredients of a Big Mac in situations where you would expect them to be the picture of professionalism. They don’t even notice they’re doing it. But those around them, and our viewers certainly do. It is then that we reveal that they have been distracted by posters and adverts depicting the Big Mac, in all its glory. The effect it has on our characters is summed up in the campaign endline: The Big Mac. See One. Want One.
Medya Türü Television
Süre
Prodüksiyon Şirketi
Editing Şirketi
Özel Efektler
Ses Post Prodüksiyon
Reklam Sorumlusu
Reklam Sorumlusu
Reklam Yazarı
Sanat Yönetmeni
Yaratıcı Yönetmen
Yaratıcı Yönetmen
Ajans Prodüktörü
Medya Ajansı
Medya Planlama
Medya Planlama
Yönetmen
Kamerasaman
Prodüksiyon Şirketi Prodüktör
Editör
Özel Efektler
Ses

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