Grand National - "The Outsider"

4Creative

4Creative London, United Kingdom

Ödüller

11573

Marka: Grand National
Ülke: United Kingdom

Reklamcı: N/A

Başlık	The Outsider
Haftanın	4Creative
Kampanya	The Outsider
Reklamcı	N/A
Marka	Grand National
İlk Yayınlanma Tarihi	2015 / 3
Sektör	Sports Teams, Sports Events
hikaye	Channel 4's 4Creative has created an animated mini-epic this year to promote its coverage of the U.K.'s most famous horse race, the Grand National.
felsefe	While it couldn't be more different from last year's ad, which featured half naked men fighting, this one, directed by Nexus duo Alan Smith and Adam Foulkes, is equally gripping. Called "The Outsider," it's the story of a baby unicorn who, like the Ugly Duckling, doesn't fit in -- in a world of pastel ponies, he's dark and has a twisted horn and underdeveloped wings. After an epic chase across a mythological landscape in which he attempts to outrun the other unicorns, he transforms into a race horse, and you can probably guess the rest. John Allison and Chris Bovill, Heads of 4Creative said in a statement: "People love the Grand National because even the outsider has a chance. We wanted to dramatise this whilst at the same time blowing the whistle on all the prejudiced unicorns out there." This year's Crabbie's Grand National Festival is broadcast live on Channel 4 from April 9 to 11.
Medya Türü	Television
Süre	60 seconds
Market	United Kingdom
Yaratıcı Yönetmen	Chris Bovill
Yaratıcı Yönetmen	John Allison
Yaratıcı Ekip	Jack Croft
Yaratıcı Ekip	Stacey Bird
Ajans Prodüktörü	Shananne Lane
Group Business Director	Olivia Browne
Prodüksiyon Şirketi	Nexus Studios
Yönetmen	Smith & Foulkes
Yaratıcı Yönetmen	Chris O'Reilly
Prodüktör	Tracey Cooper
Prodüksiyon Sorumlusu	Fernanda Garcia Lopez
CG Lead	Florian Caspar
Animation	Nexus Studios
Sound Design and Mix	Anthony Moore
Sound Design and Mix	Philip Bolland
Music Production Company	SIREN
Producer	Sean Atherton
Composer	Alex Baranowski