AdForum
Graham Fink
Graham Fink
Former Chief Creative Office at Ogilvy & Mather
Shanghai, China
Düzelt
See all work
BaşlıkThe Face of Future
Haftanın
Kampanya The Face of the Future
Reklamcı EY
Marka EY
İlk Yayınlanma Tarihi 2023 / 10
Sektör Business Services
felsefe The EY organization (EY) today announces the launch of a new and fully integrated marketing campaign entitled “The Face of the Future.” Through this campaign EY promotes its recently launched unifying artificial intelligence (AI) platform, EY.ai, highlighting the need to put humans at the center of the AI transformation to help deliver on the exponential value the technology provides. Against a backdrop of real-world business, governmental and societal concerns around the adoption of AI, “The Face of the Future” is an assertion of the EY belief that confidence in AI needs to be instilled by prioritizing a people-first approach. This belief is brought to life through the campaign’s central asset, an ever-changing animated face comprising of the images of more than 200 EY people. It highlights the transformative power of AI across organizations when it is people-centric while making provocations around AI adoption, posing the question: How can AI help your organization face the future?
Medya Türü Television
Süre
Prodüktör
Prodüktör
Post Prodüksiyon
Post Prodüksiyon
Müşteri Direktörü
Müşteri Temsilcisi
Editör
Editing Şirketi
Renkçi
Renkçi
Renklendirme
Sound Designer
Sound Designer
Ses Tasarım Şirketi
Executive Audio Producer
Ses Prodüksiyonu
Yaratıcı Yönetmen
Yaratıcı Yönetmen
Client Team Director
Executive Creative Producer
Prodüksiyon Sorumlusu
Live action Producer
Prodüksiyon Şirketi
Prodüktör
Fotoğrafçı
After Effects Artist
After Effects Artist

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