| Başlık | Sue & Simon, Experience |
| Haftanın | St. Luke’s Communications |
| Kampanya | Food for Thought |
| Reklamcı | Ocado |
| Marka | Ocado |
| İlk Yayınlanma Tarihi | 2022 / 10 |
| Sektör | Online Retail, E-store |
| felsefe | The world’s largest online supermarket, Ocado has launched a playful customer-centric campaign that passes the mic over to their shoppers - while humorously transforming them into talking fruit and veg. Over the next four weeks, in this suitably named campaign “Food for Thought”, 11 animated films will launch across Ocado’s social YouTube, Facebook, Instagram, Snapchat and Pinterest channels with the aim of informing and reminding the UK of the multiple benefits of doing their weekly shop, online at Ocado. From animated characters - such as an egg and cress, discussing Ocado’s wide range of mayonnaise, to two loved-up berries, who appreciate Ocado delivering M&S straight to their door - these films approach customer testimonials in a fresh and thumb-stopping way. |
| Medya Türü | İnteraktif |
| Süre | |
| Reklam Sorumlusu | Sarah Emerson |
| Reklam Sorumlusu | Ellie Smith |
| Reklam Sorumlusu | Kate Kennedy |
| Yaratıcı Ajans Başkanı | Alan Young |
| Sanat Yönetmeni | Laura Stevens |
| Reklam Yazarı | Claire Wombwell |
| Ajans Prodüktörü | Davina Hickson |
| Creative Producer | Christine Sibthorp |
| Chief Strategy Officer and Partner | Dan Hulse |
| Strategy Director | Charlotte Walters |
| Senior Planner | Tara Ellis |
| Direktör | Anastasia Terzeon |
| Senior Account Director | Samantha Cowley |
| Müşteri Direktörü | Vicci Goulder |
| Müşteri Temsilcisi | Amie Goldstein |
| Müşteri Temsilcisi | Sam Everett |
| Senior Motion Designer | Jon Hubbard |
| Motion Designer | Jason Guest |
| Food Stylist | Charlotte Love |
| Media Buying Agency | Hearts & Science, MMC |
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