Başlık | As Irish As "Bye" |
Haftanın | Boys and Girls |
Kampanya | Aldi's 100% Irish Fresh meat |
Reklamcı | Aldi |
Marka | Aldi |
İlk Yayınlanma Tarihi | 2015 |
Sektör | Fresh Meat, Sausages |
Sorun | The Problem Irish people don’t think of a foreign supermarket when buying meat. We had to change their perceptions and make them aware that all Aldi’s fresh meat is 100% Irish. |
Sonuç | Idea Prove that Aldi’s fresh meat is 100% Irish by comparing it to uniquely Irish traits. Execution Using a self-deprecating style of humour, we focused on three recognizable Irish attributes – not being able to take a compliment, taking an age to hang up the phone and not wanting to cause a fuss |
Medya Türü | Television & Cinema |
Süre | |
Post Prodüksiyon | Windmill Lane |
Yaratıcı Yönetmen | Rory Hamilton |
Sanat Yönetmeni | Mikey Fleming |
Reklam Yazarı | Sam Moorhead |
Müşteri Direktörü | Chris Upton |
Müşteri Temsilcisi | Kieran O'Donovan |
Ajans Prodüktörü | Derek Doyle |
Prodüksiyon Şirketi | The Speers Film Production Co. |
Yönetmen | Tom Merilion |
Prodüksiyon Şirketi Prodüktör | Jonny Speers |
Görüntü Yönetmeni | Simon Walsh |
Editör | Lee Hickey |
Ses | Mutiny Recording Studios |
Sound Engineer | Mark Richards |
VFX Company | John Kennedy |
VFX Company | Mark Bailey |
VFX Company | Shayne Murphy |
Oyuncu Seçimi | Pearce McMahon |
Agency Planner | Margaret Gilsenan |
Agency Production Coordinator | Sarah Chadwick |