Canal + - "Mafia (French)"

BETC Paris

BETC Paris Pantin, France

5720

Başlık	Mafia (French)
Başlık (ana dil)	Mafia
Haftanın	BETC Paris
Kampanya	Cinema 2008 Campaign - Canal +
Reklamcı	CANAL+
Marka	Canal +
İlk Yayınlanma Tarihi	2008 / 9
Sektör	TV/Radio Programs & Stations
Slogan	Films to good to keep to yourself
Slogan (ana dil)	Les films dont on parle sont sur Canal +
Sorun	The objective of this new advertising campaign is to showcase the “great” films presented on Canal+, and the unique link that this creates with the viewer. A great film is a film that has left a deep impression on us, that we want to make our own, talk about and share with our nearest and dearest… Hence the idea: Canal+: Films too good to keep to yourself.
Sorun (ana dil)	L’objectif de cette nouvelle campagne de communication est donc de mettre à l’honneur les « grands » films présents sur Canal+, et le lien unique qui se créé avec le spectateur. Un grand film est un film qui nous a marqué, qu’on ne peut s’empêcher de s’approprier, de raconter, et donc de partager avec ses proches… D’où l’idée : Les films dont on parle sont sur Canal+.
Medya Türü	Television
Süre	45 seconds
Market	France
Prodüksiyon Şirketi	Irene
Yönetmen	Xavier Giannoli
Ajans Prodüktörü	David Green
Reklam Yazarı	DUPONT Nathalie
Yaratıcı Yönetmen	Stéphane Xiberras
Müşteri Temsilcisi	Raphaël de Andreis
Müşteri Temsilcisi	Camille Raymond
Müşteri Temsilcisi	François Brogi
Reklam Sorumlusu	Béatrice Roux
Reklam Sorumlusu	Mathieu Mazuel
Reklam Sorumlusu	Périne Long
Reklam Sorumlusu	Coline André