EVP, Global Chief Experience Officer + US Chief Creative Officer
at
R/GA
New York, United States
| Başlık | Owlet Smart Sock |
| Haftanın | R/GA |
| Kampanya | Owlet |
| Reklamcı | Owlet Baby Care |
| Marka | Owlet Baby Care |
| Posted | Kasım 2015 |
| Sektör | Consumer Electronics & Audio-Visual |
| hikaye | Being a new parent can be daunting, and the ocean of information available to you doesn’t help. The Owlet Smart Sock collects useful data and delivers it in a way that’s simple, human, and reassuring for new parents. Slip it on your baby’s foot, and using pulse oximetry, a proven-safe technology doctors have been using for decades, the Owlet Smart Sock measures his heart rate and oxygen levels while he sleeps. Via a companion iPhone app, it alerts you only if the readings are outside the norm. No more anxious visits to his crib “just to be sure.” |
| Medya Türü | İnteraktif |
| Süre | |
| Yaratıcı Ajans Başkanı | Stephen Plumlee |
| Yaratıcı Ajans Başkanı | Nick Coronges |
| Yaratıcı Ajans Başkanı | Richard Ting |
| Yaratıcı Yönetmen | Aaron Pollick |
| Yaratıcı Yönetmen Ortağı | Colleen Harlan |
| Yaratıcı Yönetmen Ortağı | Karen Bonna-Rainert |