| Başlık | Switch Off |
| Haftanın | Leo Burnett Madrid |
| Kampanya | Switch Off |
| Reklamcı | Procter & Gamble |
| Marka | Bounce |
| Posted | Haziran 2011 |
| Sektör | Household Products & Maintenance |
| felsefe | The message had to be simple and direct, so the consumer would understand.Winter is one of the most complicated times for the clothes. Clothes get full of static, which besides being uncomfortable, destroys the fabric of the clothes. We wanted to communicate a simple message, with Bounce your clothes won't have static. |
| Sonuç | People easily recognized the message and had fun with such a simple campaign. |
| Medya Türü | Packaging, Branding & Design |
| Yaratıcı Yönetmen | Chacho Puebla |
| Yaratıcı Yönetmen | Paulo Arêas |
| Yaratıcı Yönetmen | Francisco Cassis |
| Sanat Yönetmeni | Pouline Atencio |
| Reklam Yazarı | Roberto Luque |
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