Heinz Ketchup - "Pour Perfectly"

Rethink Communications Inc.

Rethink Communications Inc. Montreal, Canada

6162

Başlık	Pour Perfectly
Brief	The smack, the shake, the roll, or maybe a butter knife? What’s the best way to get Heinz ketchup out of its glass bottle? People have been seeking the answer for years. Now finally they have it. The Heinz Pour Perfect Bottle is a limited edition bottle with a label that indicates the perfect pouring angle. At last, the famously slow-moving condiment can be enjoyed a little sooner.
Haftanın	Rethink Communications Inc.
Kampanya	Pour Perfectly
Reklamcı	Kraft Heinz
Marka	Heinz Ketchup
Posted	Kasım 2019
Sektör	Mayonnaise, Ketchup, Mustards
hikaye	The smack, the shake, the roll, or maybe a butter knife? What’s the best way to get Heinz ketchup out of the glass bottle? People have been searching for the answer for years. We decided to give them one.We created the Heinz Pour Perfect Bottle, a limited edition glass bottle with an updated label to guide people to the perfect pouring angle. Finally, our famously slow-moving condiment can be enjoyed a little sooner.
Medya Türü	Case Study
Yaratıcı Yönetmen	Chris Staples
Yaratıcı Yönetmen	Ian Grais
Yaratıcı Yönetmen	Mike Dubrick
Yaratıcı Yönetmen	Joel Holtby
Yaratıcı Yönetmen	Aaron Starkman
Yaratıcı Yönetmen	Christina Yu
Sanat Yönetmeni	Hayley Hinkley
Reklam Yazarı	Jacquelyn Parent
İlustratör	Erin Maguire
Strategist	Sean McDonald
Strategist	Julian Morgan
Prodüksiyon Şirketi Prodüktör	Alex Butt
Production Coordinator	Spencer J. Houghton
Basılı Malzeme Prodüktörü	Narine Artinian