| Başlık | Tree (French) |
| Başlık (ana dil) | Arbre |
| Haftanın | CLM BBDO |
| Kampanya | No Nature, No Future - Fondation Nicolas Hulot |
| Reklamcı | Fondation Nicolas Hulot pour la Nature et l’Homme |
| Marka | Fondation Nicolas Hulot |
| İlk Yayınlanma Tarihi | 2004 / 8 |
| Sektör | Environmental & Ecological Issues |
| Slogan | Our Destinies Are Linked. No Nature, No Future. |
| Slogan (ana dil) | Nos destins sont liés. Sans nature, pas de futur |
| hikaye | Soft and powerful, the campaign is composed by 3 posters representing successively a bear which protects a baby, a tree which rocks a baby, then an eagle which feeds it. A simple and symbolic way to show that the man and nature destinies are closely dependent. |
| hikaye (ana dil) | A la fois douce et percutante, celle-ci se compose de trois visuels représentant successivement un ours qui protège un bébé, un arbre qui berce un bébé, puis un aigle qui le nourrit. Une manière simple et symbolique de montrer que les destins de l'homme et de la nature sont intimement liés |
| felsefe | The creative exercise has been to make strong visuals around positive values. Valérie Accary: "This campaign seeks only to reassert the fundamental interdependence between the man and nature. In showing an image with the nature protecting us, this campaign repeats us that we have to protect the nature. It uses an emotional and esthetic style so as to reach the great majority of us. |
| felsefe (ana dil) | L'exercice créatif a été de faire des visuels forts autour de valeurs posisitives. Valérie Accary: "Cette campagne ne cherche à faire qu'une chose, redire l'interdépendance fondamentale entre l'homme et la nature. C'est en montrant la symbolique de la nature qui nous protège, que cette campagne nous répète que nous devons protéger la nature. Elle joue sur un registre d'émotion et d'esthétique afin de toucher le plus grand nombre d'entre nous". |
| Sorun | After its shock campaign in 2003, Nicolas Hulot Foundation continues its mission to sensibilize and launches a second outdoor campaign. |
| Sorun (ana dil) | Après sa campagne choc de 2003, la Fondation Nicolas Hulot poursuit sa mission de sensibilisation et lance une seconde campagne d'affichage. |
| Medya Türü | Outdoor/Out of Home |
| Market | France |
| Müşteri Temsilcisi | Valérie Accary |
| Müşteri Temsilcisi | Eléonore Raillard |
| Müşteri Temsilcisi | Pascal Couvry |
| Yaratıcı Yönetmen | Barka Zerouali |
| Yaratıcı Yönetmen | Anne de Maupeou |
| Reklam Yazarı | Olivier Dermaux |
| Sanat Yönetmeni | Mathieu Vinciguerra |
| Reklam Yazarı | Mathieu Vinciguerra |
| Sanat Yönetmeni | Olivier Dermaux |
| Sanat İşleri Satın Alma Sorumlusu | Isabelle Baud |
| Fotoğrafçı | Jean-Marie Vivès |
| İlustratör | Jean-Marie Vivès |
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