Başlık | Fry Defender |
Haftanın | Tribal Toronto |
Kampanya | Fry Defender |
Reklamcı | McDonald's |
Marka | McDonald's Canada |
İlk Yayınlanma Tarihi | 2014 / 11 |
Ürün | Fry Defender |
Sektör | Restaurants & Fast Food |
Slogan | Fries Worth Defending |
hikaye | Fry theft affects millions of Canadians every year. Which is why McDonald’s Canada is proud to announce the release of Fry Defender – the world’s first French Fry security system and a vital part of our crusade to end fry crime. Because McDonald’s French Fries aren’t just delicious, they’re fries worth defending. McDonald’s Canada’s new site, www.mcdonaldscanada.tumblr.com, expands the world of fry theft with fun, shareable content. Users can read up on the different types of fry thieves, compare the most sought after McDonald’s fries and explore fry theft throughout history, including the Great Fry Heist of 1974. |
Medya Türü | Mobile Advertising |
Süre | |
Market | Canada |
Post Prodüksiyon | Rooster Post Production |
Ses Post Prodüksiyon | Pirate Toronto |
Sanat Yönetmeni | James Leake |
Reklam Yazarı | Jamie Spears |
Yaratıcı Yönetmen | Joshua Stein |
Yaratıcı Yönetmen | Matt Rogers |
Yaratıcı Yönetmen Ortağı | Diego Bertagni |
Ajans Prodüktörü | Chris Webden |
Ajans Prodüktörü | Ella Gruber |
Ajans Prodüktörü | Ariane France Smith |
Müşteri Direktörü | Susan Grant |
Strategist | Sandra Moretti |
Tasarımcı | Norma Penner |
Tasarımcı | Earvin Fanfair |
Teknik Direktör | Paul Jara |
UX Designer | Daniel Wiseman |
Uygulama Geliştirme | Justin Masse |
Social Media Director | Ed Lee |
Senior Social Cultivator | Laura Muirhead |
Social Cultivator | James Ly |
Prodüksiyon Şirketi | Family Style |
Yönetmen | Jono Hunter |
Görüntü Yönetmeni | Brett Van Dyke |
Prodüksiyon Sorumlusu | Donovan Boden |
Prodüktör | Jason Aita |
Editör | Jeff Poremba |
Post-Production Producer | Yumi Sayama |
Online Editor | Andrew Rolfe |
Post Prodüksiyon | Fort York |
Renkçi | Jason Zukowski |
Post Prodüksiyon | Notch Video |
Audio House Producer | Tyna Maerzke |
Audio House Producer | Colleen Murphy |
Audio Director | Steve Gardner |
Audio House Engineer | Keith Ohman |
Oyuncu Seçimi | Mann Casting |
Medya Ajansı | OMD Toronto |
Media Strategy Director | Jeremy Graham |
Media Strategist | Carolyn Pelletier |
Senior Advertisng Director | Hope Bagozzi |
Senior Manager, Digital | Shannon O'Rouke |
National Advertising Manager | Linda Luu |