Stéphanie Carre
Ajans Prodüktörü at DDB Paris
PARIS, France
BaşlıkMr Potato Head (French)
Başlık (ana dil)Mr Patate
Haftanın
Kampanya Mr Potato Head - Hasbro
Reklamcı Hasbro
Marka Playskool
İlk Yayınlanma Tarihi 2006 / 11
Ürün Mr Potato Head
Ürün (ana dil) Mr Patate
Sektör Toys & Games
felsefe Starting from this position, the brand, the agency and the creatives set themselves the task of making Mr Potato Head the essential “vegetable” of the toy market.

Their film immediately reveals the fun and mad aspect of the product, while also showing the educational benefits: the freedom of play and personal expression. A formative tool for the child which makes his imagination run wild under the benevolent gaze of his parents. A creative freedom that lets him escape the normal world by inventing characters from his own imagination.
felsefe (ana dil) Tout le monde connaît Mr Patate, mais tout le monde ne voit pas l’originalité du concept produit.

DDB Paris présente Mr Patate comme le jeu où le n’importe quoi est la meilleure source d’éveil.
Sorun Everyone knows Mr Potato Head, but not everyone recognises the originality or the benefits of the product.

DDB Paris presents Mr Potato Head as the toy whose “anything-goes” dimension is the best source of early learning
Sorun (ana dil) Tout le monde connaît Mr Patate, mais tout le monde n’a pas l’idée d’en acheter un…

C’est en partant de cette problématique que Hasbro France et DDB Paris se sont donné comme ambition de faire de Mr Patate un acteur incontournable du marché des jouets.
Medya Türü Television
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Market France
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