Julien Grimaldi
Yönetici Direktör at FRED & FARID Paris
Paris, France
BaşlıkPolitical Sensibility
Başlık (ana dil)Conscience (anglais)
Haftanın
Kampanya My given newspaper - Presse quotidienne / Ministère de la culture et de la communication
Reklamcı Syndic. de la Presse Quot./Minist. de la Culture
Marka Synd. de la presse quot. / Minis. de la Culture
PostedOcak 2010
Ürün My given newspaper
Ürün (ana dil) Mon journal offert
Sektör Institutional/Public Interest/Non-Profit Org.
Slogan (ana dil) Vous voyez que vous aimez lire la presse quotidienne. Alors continuez
hikaye "How do we give young people a taste for reading newspapers ? In order to find a solution to this issue, the three syndicates of the national, regional and local daily press proposed an original operation “My Free Newspaper”, with the support of the Ministry of Culture & Communication. The idea was to give young people a taste for reading by offering any young person between 18 and 24 who might be interested a free copy of the paper of their choice (from among 59 daily-press titles), one day a week for a whole year (offer limited to 200,000subscriptions)"
Medya Türü Print
Market France
Yaratıcı Yönetmen
Sanat Yönetmeni
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