Pablo Alzugaray
Presidente y CEO at PublicGF
Madrid, Spain
BaşlıkPrudent Lights
Haftanın
Kampanya Prudent Lights
Reklamcı N/A
Marka N/A
İlk Yayınlanma Tarihi 2021 / 12
Sektör Advertising & Communication
hikaye How they work 1. Place "Prudent Lights" in your tree, nativity scene or space you want to light up. 2. Plug them into any socket. 3. And that's it. They’ll know when to switch off to save. The "Prudent Lights" are presented in a humorous spot that narrates the surprise party that a family is preparing for their grandmother, Prudent. To amaze the head of the family, her children and grandchildren decorate her entire home with flashy lights that require a lot of power, achieving their objective, but not with the desired effect.
Sorun This Christmas in Spain, moderation with food, restraint when it comes to drinking, and control in family conversations, will be minor concerns compared to the real challenge: exorbitant electricity prices.
Medya Türü Case Study
Süre
President
Chief Executive Officer (CEO)
Yaratıcı Yönetmen

People related to this work

You might also like...

Trending

Create a free Talent profile and become a member of AdForum

Get Started