Başlık | Who killed Deon |
Haftanın | AMV BBDO |
Kampanya | Who killed Deon? |
Reklamcı | The Metropolitan Police Service |
Marka | Anti Knife Crime |
İlk Yayınlanma Tarihi | 2010 / 10 |
Sektör | Anti-Domestic Violence, Sexual Abuse |
Slogan | Search Who Killed Deon? |
felsefe | We needed to raise awareness of this law and its implications. Our interactive campaign opens depicting a party where murder is committed. The viewer is then asked 'Who killed Deon?' and can watch the individual journey of each of our 6 key protagonists and discover who was guilty of the murder |
Sorun | We were briefed with creating a campaign educating 12-15 yr olds about the law of Joint Enterprise. This law means you don’t need to strike the deadly blow or even be at the scene to be convicted of murder. |
Medya Türü | Television & Cinema |
Yaratıcı Ekip | Aidan McClure |
Yaratıcı Ekip | Laurent Simon |
Prodüksiyon Şirketi | Mad Cow |
Yönetmen | Simon Ellis |
Prodüktör | Jonas Blanchard |
Prodüksiyon Sorumlusu | Pete Chambers |
Editör | Matt Swanpoel |
Post Prodüksiyon | Luke Coulson |
Ses | Ben Gulvin |
Müzik | Sam Ashwell |