Vivian Chen
Senior Plan Director at TBWA\Greater China
Shanghai, China
BaşlıkBack-Van Gogh
BriefMany people associate Getty Images with only regular photographs. The challenge here was to remind them that Getty also provides 360 degree images. The result showed that some people are so famous you can even recognise them from behind.
Haftanın
Kampanya Getty Images 360
Reklamcı Getty Images
Marka Getty Images 360
PostedKasım 2018
Sektör Photography
hikaye Demonstrate that you can find their backs you have never seen. In this case, the back sides of Vincent van Gogh, Albert Einstein and William.
Shakespeare were created as old photographs of their time. We didn't mention their names, but when people saw their back sides, their front sides will appear in people’s mind. We preferred realistic photographs of the well-known people to make the communication more compelling.
Sorun Many people only associate Getty Images with just the normal photographs. As a new function, we need to tell them that we also provide 360 ° images
Medya Türü Print
Yaratıcı Ajans Başkanı
Yaratıcı Yönetmen
Yaratıcı Yönetmen
Reklam Yazarı
Reklam Yazarı
Sanat Yönetmeni
Sanat Yönetmeni
Fotoğrafçı
Prodüksiyon Şirketi

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