Başlık | VHI Blue September |
Haftanın | Publicis Dublin |
Kampanya | VHI Blue September |
Reklamcı | VHI Healthcare |
Marka | VHI Healthcare |
İlk Yayınlanma Tarihi | 2014 / 9 |
Sektör | Disease Awareness, Support Groups & Associations |
hikaye | Blue September, the men's cancer charity, kicks off its second year advertising in Ireland with a fully integrated and interactive awareness and donation-driving campaign. Centred around a bespoke 'Keepy Uppy' online game, the ads urge the public to 'keep up the fight against menâs cancer' by playing the game, making a donation and challenging friends to do the same through social media. The game itself is at blueseptember.ie and the campaign from Publicis, Dublin is in association with Vhi Healthcare. |
Medya Türü | Web Film |
Süre | |
Yönetmen | Damien O Donnell |
Yaratıcı Yönetmen | Ger Roe |
Sanat Yönetmeni | Ger Roe |
Reklam Yazarı | Rachel Carey |
Prodüktör | Anne Marie Curran |
Prodüktör | Russell Curran |
Group Account Director | Geraldine Jones |
Ajans Prodüktörü | Niamh Skelly |
Post Prodüksiyon | Screen Scene |
Müşteri Temsilcisi | Eibhín Mc Loughlin |
Creative technologist | Shane Casey |
Müşteri Temsilcisi | Ian Hollinshead |