Başlık | Trip |
Haftanın | Grey Group Argentina |
Kampanya | Ex installments |
Reklamcı | Banco Itaú |
Marka | Itaú Argentina |
İlk Yayınlanma Tarihi | 2022 / 2 |
Sektör | Banking & Financial Services, Investments, Stock Brokers |
hikaye | From February 11th to 22nd, Banco Itaú clients, as well as clients from banks, will be able to compete to close a chapter in their lives and free themselves from the pending installments and live that special day differently. The campaign, produced in-house by Townhouse, is composed of four spots for Instagram and Twitter, directed by Diego Medvedocky and Tomás de las Heras. o take part, those interested will be able to tell their story of their credit card pending installments in the most recent post of Itaú Argentina's Instagram account feed. The three best will be chosen by a jury of senior marketing executives, and then submitted to a public vote. The winner will be announced on 25 February. |
felsefe | This Valentine’s Week, Itaú will return the money from the pending credit card installments of the gift you bought for your ex-partner. |
Medya Türü | Television |
Süre | |
Chief Marketing Officer (CMO) | Carolina Belzunce |
Marketing Director | Mariano Pastore |
Chief Communications Officer | Silvia Costa |
President | Diego Medvedocky |
Regional Chief Creative Officer | Diego Medvedocky |
Chief Executive Officer (CEO) | Denise Orman |
Yaratıcı Ajans Başkanı | Hernan Kritzer |
Yaratıcı Ajans Başkanı | Alejandro Devoto |
Yaratıcı Yönetmen | Gonzalo Montaña Fernandez |
Yaratıcı Yönetmen | Juan Ure |
Yaratıcı Yönetmen | Matías Aguilú |
Yaratıcı Yönetmen | Francisco Ibarrola |
Müşteri Direktörü | Facundo Ferrero |
Müşteri Süpervizörü | Victoria Soto |
Social Media Manager | Luciana Patriarca |
Strateji Planlama | Romina Perrone |
Strateji Planlama | María Carreras |
Art Production Director | Pablo Molina |
Prodüksiyon Sorumlusu | Silvana de Los Rios |
Prodüksiyon Şirketi | Townhouse |
Yönetmen | Diego Medvedocky |
Yönetmen | Tomás de las Heras |
Sinematografi | Julian Babino |
Production Art Director | Sol Lorenzetti |
Prodüksiyon Şirketi Prodüktör | Luz Martin |
Prodüksiyon Şirketi Prodüktör | Maximiliano Ibarra |
Post Prodüksiyon | PostMedia |
Editior | Sebastián Garri |
Müzik | Papamusic |
Oyuncu Seçimi | Victoria Raposo |
Renklendirme | PostMedia |
Renkçi | Marina Frigerio |