Satellite - "Bienvenue Ailleurs"

VML

VML Levallois-Perret, France

4837

Başlık	Bienvenue Ailleurs
Başlık (ana dil)	Bienvenue 4
Haftanın	VML
Kampanya	Welcome Elsewhere
Reklamcı	Satellite
Marka	Satellite
İlk Yayınlanma Tarihi	2014
Sektör	Jewelry
hikaye	‘WELCOME ELSEWHERE’Distinctive jewels for distinctive Women : Women with personality
felsefe	TAKING WOMENINTO THE BRAND’S WORLD By creating an identity and a strong brand imageout of the traditional codes of jewellery. We built this fashion campaign full of poetry and modernity, on Muses and Princesses to highlight the richness and diversity of the brand’s inspirations
Sorun	How to make Satellite stand out in this ultra competitive market where everybody speaks loud and say the same?How to create ownable communication codes to set the Satellite brand image?
Sonuç	This new territoryhas been declinedin display, press, digital, POS, leaflet, website and all tools of the brand’s communication
Medya Türü	Print
Yaratıcı Yönetmen	Pierrette Diaz
Sanat Yönetmeni	Stéphanie Pasteur
Reklam Yazarı	Cédric Hamelin
Fotoğrafçı	Anoush Abrar
Fotoğrafçı	Florence Moll
Strateji Planlamacı	Amélie de Chasteigner
Müşteri Temsilcisi	Dorothée Mianet
Müşteri Temsilcisi	Eugénie Rodrigues
Sanat İşleri Satın Alma Sorumlusu	Claire Nicaise-Schindler
Retoucher	Süsstrunk & Jericke