| Başlık | Save the Boy |
| Haftanın | BBH |
| Kampanya | Save the Boy |
| Reklamcı | St John Ambulance |
| Marka | St John Ambulance |
| İlk Yayınlanma Tarihi | 2013 / 9 |
| Sektör | Medical Equipment |
| Slogan | You can be the difference between life and death |
| hikaye | A boy and his father play in a garden as a woman, who we assume to be the mother, seemingly looks on through the kitchen window. The boy climbs a tree but a branch breaks and he falls to the earth with a sickening thud. The shocked woman runs out of the kitchen as we hear that she is a St John Ambulance volunteer, with the first aid knowledge to save lives. But as she reaches the garden we realise she has no connection to the boy and his father after all but has rushed out to take her washing in from the rain…meanwhile in the empty park the boy is unconscious with the dad screaming for help, as viewers are implored to find out how to save the boy. |
| Medya Türü | Television |
| Süre | |
| Ses | Factory Studios |
| Editing Şirketi | Final Cut |
| Post Prodüksiyon | MPC LDN |
| Reklam Sorumlusu | Sue Killen |
| Yaratıcı Ekip | Rob Ellis |
| Yaratıcı Ekip | Alex Ball |
| Ses | Sam Robson |
| Editör | Joe Guest |
| Editör | Paul Moth |
| Özel Efektler | Josh King |
| Özel Efektler | Tom Harding |
| Özel Efektler | Adam Crocker |
| Renklendirme | Jean-Clément Soret |
| Renklendirme | James Tillet |
| Prodüksiyon Şirketi | Blink London |
| Yönetmen | Dougal Wilson |
| Prodüksiyon Sorumlusu | James Studholme |
| Müşteri Temsilcisi | Lauren Blunden |
| Prodüktör | Nathalie Parish |
| Prodüksiyon Şirketi Prodüktör | Ewen Brown |
| Görüntü Yönetmeni | Lasse Frank |
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- HAFTANIN:
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