Gran APAP 2011 - "Cars or Washing Machines"

Y&R Lima

Y&R Lima Lima, Peru

4644

Marka: Gran APAP 2011
Ülke: Peru

Reklamcı: Gran APAP 2011

Başlık	Cars or Washing Machines
Haftanın	Y&R Lima
Kampanya	Gran APAP 2011
Reklamcı	Gran APAP 2011
Marka	Gran APAP 2011
İlk Yayınlanma Tarihi	2011 / 5
Sektör	Event/Tradeshow Management
Slogan (ana dil)	Chefs are still the best creative in Peru. Let’s do something
Sorun	As is tradition, every year the promotional campaign for the Peruvian Association of Advertising Agencies Festival (Gran APAP Awards) is prepared by the agency awarded as “Agency of the Year” in the previous year’s ceremony. This time, Y&R has been in charge of carrying out the TV, Radio and Print campaign, which calls on agents in the Peruvian advertising industry to take part by submitting their best work. Under the leit motiv “Chefs are still the best creative in Peru. Let’s do something”, the agency’s proposal intends to motivate Peruvian creatives to top the work performed by Peruvian chefs, who with great skill, creativity and originality have been able to impose their talent and create an awareness of class and quality, thus obtaining international recognition and good publicity for Peru. Made up of seven TV spots, the campaign had the collaboration of renowned Peruvian chefs such as Israel Laura, Iván Kisic, Christian Bravo, Jaime Pesaque, Yakir Sato, Emilio Masías, Jana Escudero, Iván Kisic, Virgilio Martínez and Javier Wong.
Medya Türü	Television & Cinema
Yaratıcı Yönetmen	Flavio Pantigoso
Head of Art	Christian Sánchez
Reklam Yazarı	Gino Bernabé
Reklam Yazarı	Daniel De León
Reklam Yazarı	Renato Martinez
Sanat Yönetmeni	Renzo Vásquez
Sanat Yönetmeni	Adrián Pacheco
Ajans Prodüktörü	Patricia de la Cuba
Prodüktör Yardımcısı	Malena Mellado
Prodüksiyon Şirketi	Abrakadabra
Yönetmen	Frank Perez-Garland
Yönetmen	Christian Buckley
Fotoğrafçı	Fergan Chávez Ferrer
Prodüksiyon Sorumlusu	Edith Nako