Corona - "Corona Solar Energy 2"

DAVID

DAVID Bogota, Colombia

1855

Marka: Corona
Ülke: Colombia

Reklamcı: Grupo Modelo

Başlık	Corona Solar Energy 2
Haftanın	DAVID
Kampanya	Corona Solar Energy
Reklamcı	Grupo Modelo
Marka	Corona
İlk Yayınlanma Tarihi	2023 / 3
Sektör	Beers, Ciders, Lagers
felsefe	The local production of Cerveza Corona, the brand of AB Inbev Bavaria's global portfolio, in line with the company's commitment to make a transition to renewable energy, will be be exclusively brewed with solar energy, having the 100% of the production completed by beginning of 2024. To promote its clean production, “Corona Solar Energy” by creative agency DAVID Bogota, shows off Corona in its most natural way — brewed by the sun. The campaign lets the power of the sunshine in the visually striking campaign, nodding to the use of solar energy. Each creative component is 100% shoot with sun light and the reflection on the bottle, centered on natural images to highlight the sun’s effect on the landscape, the water, the human body and the new brew method of Corona.
Medya Türü	Outdoor/Out of Home
Partner & Global Chief Creative Officer	Pancho Cassis
Global COO	Sylvia Panico
Yaratıcı Ajans Başkanı	Carlos Camacho
Yönetici Direktör	Juan-Pablo García
Müşteri Temsilcisi	Catalina Córdoba
Creative Copywriter	Camila Ordóñez Bozzi
Sanat Yönetmeni	Julián Olivares
Sanat Yönetmeni	Camilo Jiménez
Sanat Yönetmeni	Izmael Crespo
Sanat Yönetmeni	Laura Arcila
Global PR Director	Sandra Azedo
Reklam Sorumlusu	Alvaro De Luna
Reklam Sorumlusu	Juanita León
Reklam Sorumlusu	Camila Escobar
Reklam Sorumlusu	Alejandra González
Reklam Sorumlusu	Juan José Muñoz
Prodüktör	Lorena Díaz
Prodüksiyon Şirketi	Köhler Studio