| Başlık | Lucy (Case Study) |
| Haftanın | Saatchi & Saatchi |
| Kampanya | Lucy |
| Reklamcı | ELMSTA 3000 HORROR FEST |
| Marka | ELMSTA 3000 HORROR FEST |
| Posted | Eylül 2015 |
| Sektör | Trade Shows, Events & Festivals |
| hikaye | Motivated by coming up with a novel way of encouraging RSVPs to Swedish Horror Fest ELMSTA 3000, Saatchi & Saatchi Stockholm placed a small ad in the classified section of a local newspaper. The seemingly innocent ad had a satanic twist and went viral. |
| Sorun | "Motivated by coming up with a novel way of encouraging RSVPs to Swedish Horror Fest ELMSTA 3000, Saatchi & Saatchi Stockholm placed a small ad in the classified section of a local newspaper. The seemingly innocent ad had a satanic twist and went viral." |
| Medya Türü | Case Study |
| Süre | |
| Reklam Yazarı | Erik Wingfors |
| Reklam Yazarı | Petter Dixelius |
| Reklam Yazarı | Petter Esbjörnsson |
| Sanat Yönetmeni | Olov Lagerkvist |
| Sanat Yönetmeni | Victor Bergabo |
| Yaratıcı Yönetmen | Gustav Egerstedt |
| Sanat Yönetmeni | Erik Hiort af Ornäs |
| Strateji Planlama | Elin Johansson |
| Reklam Sorumlusu | Roger Glassel |
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