Lucy Scott
Agency Producer at 360i
New York, United States
BaşlıkThe Jury
Haftanın
Kampanya The Jury
Reklamcı ITV
Marka ITV1
İlk Yayınlanma Tarihi 2011 / 11
Sektör TV/Radio Programs & Stations
hikaye The creative is formed of the 12 Jurors’ eyes alongside the campaign line ’12 views, one verdict’.  The digital creative features the eyes eerily blinking at the viewer, evoking the feeling that they too are under scrutiny.
Sorun The brief was to continue to build ITV1’s reputation for quality drama.  The Jury is not your typical court-room drama, where the focus is on the case, the court, the defendant and barristers.  It’s instead a compelling, character based series which focuses on the everyday people who find themselves at the centre of one of the most controversial criminal re-trials of their time.
The brief was to continue to build ITV1’s reputation for quality drama.  The Jury is not your typical court-room drama, where the focus is on the case, the court, the defendant and barristers.  It’s instead a compelling, character based series which focuses on the everyday people who find themselves at the centre of one of the most controversial criminal re-trials of their time.
Medya Türü İnteraktif
Prodüksiyon Şirketi
Müşteri Temsilcisi
Ajans Prodüktörü
Yaratıcı Yönetmen
Yaratıcı Yönetmen
Yaratıcı Ekip
Yaratıcı Ekip
Reklam Sorumlusu
Reklam Sorumlusu
Strategic Business Lead
Strategist
Fotoğrafçı
Prodüksiyon Şirketi Little Yellow Jacket
Prodüktör
Post Prodüksiyon Wellcom Retouching
Tasarımcı
Prodüksiyon Şirketi

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