Başlık | Business Facelift |
Haftanın | McCann Worldgroup Sp. z o.o. |
Kampanya | Business Facelift |
Reklamcı | Mastercard International |
Marka | MasterCard |
İlk Yayınlanma Tarihi | 2018 / 9 |
Sektör | Credit Cards |
Slogan | Start Something Priceless |
felsefe | mall business owners know their business best. What they don’t know is how to promote it effectively and aesthetically. That’s why in Poland small business slowly disappears becoming powerless in the fight against big global brands. To support local business Mastercard launched Business Facelift – a digital platform that hands the look of storefronts to specialists and provides communication know-how to owners. Our ongoing campaign has already reached 25% of the SME sector and initiated a countrywide debate on urban aesthetics and landscape regulations. |
Medya Türü | Case Study |
Süre | |
Yaratıcı Yönetmen | Bartek Klimaszewski |
Yaratıcı Yönetmen | Marcin Sosiński |
Yaratıcı Yönetmen | Catalin Dobre |
Yaratıcı Yönetmen | Adrian Botan |
Sanat Yönetmeni | Bartosz Włodarczyk |
Sanat Yönetmeni | Jarosław Michalski |
Sanat Yönetmeni | Sylwia Rękawek-Michoń |
Sanat Yönetmeni | Grzegorz Karwowski |
Reklam Yazarı | Natalia Karawajczyk |
Reklam Yazarı | Magdalena Banasik |
Tasarımcı | Jarosław Michalski |
Tasarımcı | Bartosz Włodarczyk |
Tasarımcı | Agata Pietraszko |
Tasarımcı | Agnieszka Le Hong |
Account Management Team | Małgorzata Tereszczenko |
Account Management Team | Iwona Kowalczyk |
Client Director | Marta Życińska |
Client Director | Paweł Kotowski |
Client Director | Marta Borówka |
Strategy/Planning | Marcin Samek |
Strategy/Planning | Paweł Sitnicki |
PR Director | Justyna Sztengreber |
Ajans Prodüktörü | Dominika Grzegdala |