Başlık | Heartburn Face |
Başlık (ana dil) | Cara de Azia |
Haftanın | Publicis Brasil Comunicação |
Kampanya | Heartburn Face |
Reklamcı | Haleon |
Marka | ENO |
İlk Yayınlanma Tarihi | 2022 / 7 |
Sektör | OTC Medicines (Pain Relievers, Cold & Flu, ...) |
felsefe | The Eno brand launches the campaign “Cara de Azia” (“Heartburn Face”), starring one of the greatest memes of all time: András Arató, known as “Hide the Pain Harold”. After all, why this gentleman lives with that face for a decade? Could it be sadness, shyness, lack of charisma? The communication with films, mini-documentaries, digital activations in different formats reveals that Harold has Heartburn. The face of someone who suffers from this problem and doesn’t nothing to alleviate it. In the campaign, Harold takes Eno Fruit Salt to alleviate the most suffering smile on the internet all over the world. The initiative is signed by Publicis Groupe, which created a platform for the exclusive service of Haleon Brazil. |
Medya Türü | Television |
Süre | |
Reklam Sorumlusu | Juan Katz |
Reklam Sorumlusu | Andre Campos |
Reklam Sorumlusu | Debora Kawa Levacov |
Reklam Sorumlusu | Carolina Curi |
Reklam Sorumlusu | Filipe Pena |
Yaratıcı Yönetmen | Daniel Ribeiro |
Aktör | András Arató |
Creative/Content Direction | Laura Azevedo |
Creative/Content Direction | Ricardo Schreier |
Creative/Content Direction | Cláudia Cecília |
Sanat Yönetmeni | Leonardo Azevedo |
Sanat Yönetmeni | Rafael Homor |
Sanat Yönetmeni | Victor Salioni |
Reklam Yazarı | José Oliveira |
Reklam Yazarı | Laura Azevedo |
Reklam Yazarı | Ana Scala |
Content Supervisor | Talitha Andrade |
Executive Business Director | Lucas Rodrigues |
Executive Business Director | Joanna Alencar |
Business Manager | Livia Toledo |
Business Assistant | Eduardo Lopes |
Project Leader | Nádia Mathias |
Project Leader | Ana Gomes |
Strategy Director | Rafael Fiorito |
Strategy Manager | Flávia Novelli |
Strategy Supervisor | John Oliveira |
Strategy Assistant | Victoria Marcilio |
Strategy Assistant | Aretha Santos |
Medya Direktörü | Lucas Lima |
Junior Media Director | Fabio Montenegro |
Media Manager | Piero Rossi |
Media Manager | Andre Pollner |
Media Supervisor | Juliana Jardim |
Media Coordinator | Bruna Leite |
Media Assistant | Luis Tomazela |
Prodüktör | Renata Sayao |
RTV | Luize Oliveira |
RTV | Edivania Coimbra |
Prodüksiyon Şirketi | Surreal Hotel Arts |
Chief Operating Officer (COO) | Cris Chacon |
Prodüksiyon Sorumlusu | Milena Trindade |
Prodüktör | Lu Martins |
Yaratıcı Ajans Başkanı | Carlão Busato |
Yaratıcı Yönetmen | Deia Matos |
Creative Development | Alex Ulhoa |
Creative Development | Victória Isabela da Silva |
Creative Development | Sol Ômigra |
Prodüktör | João Avena |
Prodüktör | Ale Borzani |
Executive Assistant | Buba Kore |
Coordinating Assistant | Ana Alegretti |
Coordinating Assistant | Bruna Brito |
Coordinating Assistant | Beatriz Prado |
Görüntü Yönetmeni | Alex Akira |
Yönetmen | Carlão Busato |
Yönetmen | Luigi Parisi |
Sanat Yönetmeni | Patricia Pereira |
1st AD | Ju Cretela |
2nd AD | Elis Manukian |
Production Direction | Lu Oppido |
Production Assistant | Kika Fonseca |
Production Assistant | Sara Serra |
Sanat Prodüktörü | Betinho Baeta |
Sanat Prodüktörü | Priscila Zanini |
Costume | Giovanna Moretto |
Art Direction Assistant | Mariana Pesce |
Art Direction Assistant | Priscila Zanini |
Casting Producer | Alice Wolfenson |
Casting Producer | Neto Avena |
Location producer | Tati Setton |
Head of Post-Production | Bruno Melo |
Post Production Assistant | Leandro Ferreira |
Finishing | Murillo Moura |
Editör | Jon Kadocsa |
Post Prodüksiyon | Warriors VFX |
Renkçi | Acauan Pastore |
Ses Post Prodüksiyon | Jamute |
Executive Sound Producer | James Feeler |
Prodüktör | James Feeler |
Prodüktör | Marcos Vaz |
Prodüktör | Leck Gomes |
Sound Engineer | Fernanda Galetti |
Sound Engineer | Otávio Bertolo |
Sound Engineer | Rafael Laurenti |
Attendance | Kiki Eisenbraun |
Attendance | Sabrina Geraissate |
Attendance | Érika Santana |
Coordination | Juliana Zuppo |
Coordination | Leo Vieira |