Fotoğrafçı
at
mini title
| Başlık | Lift |
| Haftanın | Grey London |
| Kampanya | It's Never Just Business |
| Reklamcı | HSBC |
| Marka | HSBC |
| Posted | Temmuz 2015 |
| Sektör | Banking, Finance, Law & Insurance |
| hikaye | Running a business is about more than just the numbers — it’s about people and human ambition. To encapsulate this, Grey London has created a film depicting one man’s journey, from the launch of his company in 1974 up until the present day, and tells the story of everything he’s experienced in between: the up-and-down, four-decade journey of a business, from start-up to multinational corporation.The twist? It’s set entirely in a lift.“The lift film is really a metaphor for the journey of a business and the people that run it. It takes us through time, and you get to see and feel events in the lifecycle of a business. Yes, it’s a lift journey but it’s the most extraordinary lift journey in the world”, says Nick Rowland, Creative Director at Grey London.As the lift — and the business — progresses upwards, a multitude of storylines play out within nine square feet: shaking hands on that first deal, watching the number of employees swell and an office romance blossom, office politics and arguments, the bad times — and the anger and frustration they can bring, the crucial deal with foreign investors… |
| Medya Türü | Television |
| Süre | |
| Prodüksiyon Şirketi | Independent Films |
| Prodüksiyon Şirketi | Independent Films |
| Yaratıcı Yönetmen | Nick Rowland |
| Reklam Yazarı | Jamie Starbuck |
| Reklam Yazarı | Theo Bayani |
| Sanat Yönetmeni | Miguel Gonzales |
| Müşteri Temsilcisi | Barbara Waite |
| Müşteri Temsilcisi | Alex Clarke |
| Ajans Prodüktörü | Harriette Larder |
| Strateji Planlama | Matthew Gladstone |
| Medya Ajansı | MindShare |
| Medya Planlama | Edward Fall |
| Yönetmen | Gary Freedman |
| Prodüksiyon Sorumlusu | Jani Guest |
| Prodüksiyon Şirketi Prodüktör | Jason Kemp |
| Görüntü Yönetmeni | Stephane Fontaine |
| Editör | Adam Spivey |
| Post Prodüksiyon | Tom Johnson |
| Kompositör | Yann Tiersen |
| Ses Post Prodüksiyon | Sam Robson |
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