Havaianas - "Havaianas Featuring Fortnite - Havaianas Summer Island (Slippers)"

Cheil Brazil

Cheil Brazil São Paulo, Brazil

3210

Marka: Havaianas
Ülke: Brazil

Reklamcı: Alpargatas

Başlık	Havaianas Featuring Fortnite - Havaianas Summer Island (Slippers)
Haftanın	Cheil Brazil
Kampanya	Havaianas x Fortnite
Reklamcı	Alpargatas
Marka	Havaianas
İlk Yayınlanma Tarihi	2021 / 4
Sektör	Unisex Shoes
felsefe	Havaianas has announced a licensing agreement with Epic Games, operator of the Fortnite game, to launch an exclusive collection of slippers after a negotiation conducted by IMG. To launch the new line of colourful Havaianas x Fortnite edition slippers available from April 29, Cheil Brazil has created a ‘Slipper’ shaped Summer Island inside Fortnite. The footwear of choice for many gamers, Havaianas x Fortnite edition introduces colorful prints that celebrate three elements of the game, DJ Yonder, Brite Bomber and the Battle Bus. Fortnite players worldwide can now access the map of Havaianas Summer Island, using the game's Creative Mode. The slipper-shaped island, separated into three areas that reflect the three game characteristics, were developed in collaboration with Alan ‘Shinohara’ Garcia and Mateus ‘Derponce’ Yoshitani. The slippers will be marketed in Havaianas physical stores and digital flagship stores, as well as in other online channels and through partners around the world. There will also be a special promotional event running on the 14th May, with players able to earn discounts on the flip-flops if they share in-game images from the special Havaianas island. Simply share your snaps of the island on social media using the hashtag #HavaianasFortniteDay and you’ll be rewarded.
Medya Türü	Gaming
General Director	Tatiana Pacheco
Yaratıcı Ajans Başkanı	Marcello Droopy
Yaratıcı Ajans Başkanı	Claudio Lima
Head Of Planning	Paula Queiroz
Head of Gamiing	Douglas Santos
Gaming Specialist	Bernardo Pereira
Yaratıcı Yönetmen	Rafael Palermo
Yaratıcı Yönetmen	Guiga Giacomo
Reklam Yazarı	Rafael Palermo
Reklam Yazarı	Marcio Bittencourt
Sanat Yönetmeni	Victor Pereira
Sanat Yönetmeni	Thomaz Wellaussen
Sanat Yönetmeni	Rafael Dias
Sanat Yönetmeni	Giulia D'Andrea
Prodüktör	Regina Shnaider
Graphic Producer	Luciano Carvalho
Motion	Renan Escribano
Attendance	Camila Paioli Cardoso
Attendance	Douglas Santos
Attendance	Bernardo Mendes
Translator	Sandra Leite
Proje Sorumlusu	Douglas Santos
3D Studio	Studio Nuts
3D Studio	Big Studios
Video	FortFlix
Tasarımcı	Alan Shinohara
Tasarımcı	Mateus Derponce
Fotoğrafçı	Leonardo Sang
Approval Client	Fernanda Romano
Approval Client	Maria Fernanda Albuquerque
Approval Client	Marina Ponzini
Approval Client	Martha Schubert