Record Store Day - "Button"

J. Walter Thompson London

J. Walter Thompson London London, United Kingdom

4167

Başlık	Button
Haftanın	J. Walter Thompson London
Kampanya	Record Store Day 2016
Reklamcı	Record Store Day
Marka	Record Store Day
İlk Yayınlanma Tarihi	2016 / 4
Sektör	Trade Shows, Events & Festivals
hikaye	Each poster features a visual related to a popular business found in Soho, with a vinyl twist. Stores can select the poster most relevant to them, write their name on it to show they support the day’s events and stick them up to tell their customers where Soho's record stores are
felsefe	Basically, we figured the most helpful thing we could do was let everyone in the area know that the 16th April was Record Store Day.The problem was how to do this without traditional paid for media?The answer was to enlist the local community.Create posters that could be put in the windows of all the shops in central London, but give the participating stores some ownership, to make them active supporters. ”
Medya Türü	Poster
Yaratıcı Yönetmen	Dave Dye
Yaratıcı Ekip	Senan Lee
Yaratıcı Ekip	Pansy Aung
Creative Producer	Ian Hughes
Creative Producer	Kate Duncan
İlustratör	Jordon Cheung
İlustratör	Toby Leigh
İlustratör	Paul Bower
İlustratör	Dave Anderson
İlustratör	Mario Wagner
İlustratör	Chris Gilvan Cartwright