| Başlık | Blowing in the Wind |
| Haftanın | Åkestam Holst /NoA |
| Kampanya | Blowing in the Wind |
| Reklamcı | Apotek Hjärtat |
| Marka | Apotek Hjärtat |
| İlk Yayınlanma Tarihi | 2014 / 3 |
| Sektör | Hygiene & Personal Care Products |
| Slogan | A schampoo truly bringing hair to life |
| hikaye | Pharmacy blows life into a digital screen To introduce a new line of hair products, the pharmacy Apotek Hjärtat decided to give the subway commuters in Stockholm a bit of a surprise: We equipped the digital screens on the platform with ultra sonic sensors – smart little devices that abled us to monitor the train’s arrival. Upon arrival the short filmclip on the screen changed, from beauty pic to hair blowing in the wind. A schampoo truly bringing hair to life. |
| Medya Türü | Digital Billboard/Poster |
| Süre | |
| Market | Sweden |
| Yaratıcı Yönetmen | Andreas Ullenius |
| Reklam Yazarı | Mariette Glodeck |
| Sanat Yönetmeni | Lars Bæcklund |
| Müşteri Direktörü | Sara Clewemar |
| Müşteri Temsilcisi | Jennie Strinnhed |
| Grafik Tasarım | Lotta Person |
| Grafik Tasarım | Jens Sjobergh |
| Motion Design | Nisse Axman |
| Digital Producer | Sofia Swedenborg |
| Other | Anne-Lie Karl |
| Fotoğrafçı | Elisabeth Frang |
| Prodüksiyon Şirketi | STOPP/STLHM |
| Reklam Süpervizörü | Fredrik Kullberg |
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