| Başlık | The Walkumentary |
| Haftanın | DentsuBos |
| Kampanya | The Walkumentary |
| Reklamcı | Brita |
| Marka | Brita |
| İlk Yayınlanma Tarihi | 2019 / 3 |
| Sektör | Small Appliances & Home Accessories |
| hikaye | These days, we’re able to skip things we don’t want to see. Like pre-roll ads. Not everyone is that lucky. Millions of women in Africa walk hours a day for clean water. They can’t just “skip it.” To help Brita + Me to We’s campaign for change we filmed a real woman’s daily walk for water creating a 4 hour, 17 minute pre-roll ad. A custom annotation linked to Walmart's e-commerce site where users could purchase a specially marked product that brought clean water to someone in Africa for one full year. |
| Medya Türü | Case Study |
| Süre | |
| Yaratıcı Yönetmen | Lyranda Martin-Evans |
| Yaratıcı Yönetmen | Travis Cowdy |
| Yaratıcı Yönetmen | Phil Coulter |
| Sanat Yönetmeni | Stefan D’Aversa |
More Work
SEE ALLWorld Vision Case Study
- MARKA:
- World Vision
- HAFTANIN:
- Forsman & Bodenfors Toronto
Video Game
- MARKA:
- World Vision
- HAFTANIN:
- Forsman & Bodenfors Toronto
Train Set
- MARKA:
- World Vision
- HAFTANIN:
- Forsman & Bodenfors Toronto
Blanket
- MARKA:
- World Vision
- HAFTANIN:
- Forsman & Bodenfors Toronto
Blanket
- MARKA:
- World Vision
- HAFTANIN:
- Forsman & Bodenfors Toronto
Chocolate
- MARKA:
- World Vision
- HAFTANIN:
- Forsman & Bodenfors Toronto
Bedtime
- MARKA:
- World Vision
- HAFTANIN:
- Forsman & Bodenfors Toronto