Başlık | A World We Deserve |
Haftanın | FP7/DXB - McCann Worldgroup |
Kampanya | A World We Deserve |
Reklamcı | Landmark Group |
Marka | Babyshop |
İlk Yayınlanma Tarihi | 2020 / 4 |
Sektör | Online Retail, E-store |
hikaye | amadan during COVID-19 isn’t just another Ramadan. An environment of pessimism lingers in a month that has always been one full with optimism and celebration. But, there’s a lot of good happening around us and between us. And that good is worth remembering during this crisis and even after we get through it. So, Babyshop, a children’s retailer is sharing a poignant film this Ramadan encouraging us to remember what we’ve learnt from these challenging times. And it has done so through sourcing thoughts from children around 9 countries in the world. Told through the eyes and the words of children, a moving song echoes the sentiment of remembering the good we’ve done amidst the worst of times we’ve faced, and forms the backdrop to black & white photographs with quotes from the children. The execution style was chosen to differentiate from the typical Ramadan and COVID-19 ads and break away from oft-trodden territories. |
Medya Türü | Web Film |
Süre | |
Yönetmen | Tahaab Rais |
Head of Strategy | Tahaab Rais |
Ajans Prodüktörü | Vicky Kriplani |
Editör | Ashraf Muhammadunny |
Renkçi | Ashraf Muhammadunny |
Regional Creative Director | Oliver Robinson |
Regional Creative Director | Fouad Abdel Malak |
Reklam Yazarı | Tahaab Rais |
Sanat Yönetmeni | Tahaab Rais |
Yaratıcı Yönetmen | Tahaab Rais |
Yaratıcı Yönetmen | Karim Kazan |
Reklam Yazarı | Karim Kazan |
Sanat Yönetmeni | Karim Kazan |
Yaratıcı Yönetmen | Aunindo Sen |
Group Account Director | Vicky Kriplani |
Şarkıcı | Brittin Lane |
Songwriter | Tahaab Rais |
Kompositör | Brittin Lane |
Retoucher | Amit Borawake |
Reklam Sorumlusu | Mitin Chakraborty |
Reklam Sorumlusu | Mona El Zibda |
Reklam Sorumlusu | Karla Nicoletti |
Reklam Sorumlusu | Joana Lima |
Prodüksiyon Şirketi | FP7/DXB - McCann Worldgroup |