Ed Mueller
Producer at VCCP London
London, United States
BaşlıkA Right Royal Mutiny
Haftanın
Kampanya A Right Royal Mutiny
Reklamcı The Royal London Group
Marka Royal London
PostedTemmuz 2016
Sektör Banking & Financial Services, Investments, Stock Brokers
Slogan Royal London launches new benefit in latest campaign by VCCP
hikaye Everyone’s favourite time traveller returns to our screens in VCCP’s latest installment for Royal London’s “We’re so yesterday” campaign. This time, the ever affable Roy is caught in a mutiny aboard an 18th century navy vessel.
Amidst the throwing of chicken legs, the firing of pistols and toppling of sailors, Roy remains remarkably unruffled whilst he tells us all about Royal London’s new benefit - ‘ProfitShare’.
Drawing on lessons that the company has acquired over its 155 year history, Royal London has learnt that when you have a bit of wealth, its best to share it out. That’s why when Royal London has a good year, it thinks its customers should too, so it tops up pensions for its qualifying customers with a share of the profits. This demonstrates that Royal London will continue to treat its customers with those same old enduring values of loyalty, care and fairness – even if you live nowadays.
The spot launched on VOD and in cinemas on 3rd June. 
Medya Türü Television
Süre
Daha fazla bilgi www.vccp.com
Sanat Yönetmeni
Reklam Yazarı
Müşteri Direktörü
Müşteri Temsilcisi
Prodüktör
Film Production
Yönetmen
Prodüktör
Prodüktör
Photography
Editör
Sound Designer

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