| Başlık | AIA Real Life Cheer-up project |
| Haftanın | AdQUA Interactive |
| Kampanya | AIA Real Life Cheer-up project |
| Reklamcı | American International Assurance Co. Limited |
| Marka | American International Assurance Korea |
| İlk Yayınlanma Tarihi | 2014 / 6 |
| Sektör | Insurance |
| Slogan | No matter what happens in your life, don't ever give up on what's important to you |
| hikaye | What does military mean to the 20s in South Korea? This is our project to cheer up actual military recruits in their twenties. Military service is mandatory for all Korean men. REAL LIFE NEVER STOPS http://www.thereallifecompany.co.kr/ |
| felsefe | Create Emotional Bonding 20s in South Koreaby relating a brand message with the most severe up & down moments. At the very moment of “joining the military”remind the true meaning of family, love, and friendship. |
| Sonuç | Movie views : 700,000 (7days) Movie Share :11,933 Movie Comment: 21,944 |
| Medya Türü | Web Film |
| Süre | |
| Daha fazla bilgi | http://www.thereallifecompany.co.kr/ |
| Yaratıcı Ajans Başkanı | Jeongkyo Seo |
| Müşteri Direktörü | Hyochul Lim |
| Müşteri Temsilcisi | Boyoung Park |
| Müşteri Temsilcisi | Minkyung Jeong |
| Yaratıcı Yönetmen | Hunchul Chun |
| Yaratıcı Yönetmen | Hyunkyoon Kim |
| Reklam Yazarı | Bora Lee |
| Prodüktör | Haejun Lim |
| Grafik Tasarım | Sewoong Ha |
| Motion Design | Jungyeol Yoon |
| Motion Design | Sojung An |
| Yönetmen | Jeonghan Kwon |