Başlık | Check it before it's removed - Naked Breasts on Facebook Against Breast Cancer |
Haftanın | DDB Group Germany |
Kampanya | Check It Before It's Removed: Naked Breasts On Facebook Against Breast Cancer. |
Reklamcı | Pink Ribbon Inc. |
Marka | Pink Ribbon Germany |
İlk Yayınlanma Tarihi | 2016 / 6 |
Sektör | Public Safety, Health & Hygiene |
hikaye | Facebook and Instagram have a policy of removing pictures of women’s bare breasts. On International Women’s Day, Pink Ribbon Deutschland used this act of censorship to remind women to test regularly for breast cancer. It asked 17 women to post pictures of themselves with one breast bared. The shots were accompanied by the caption: “Check it before it’s removed.” Supporters rushed to share these images before they were censored. One by one, the breast were removed from social media – but by then, mainstream media had picked up on the story. |
Medya Türü | Case Study |
Süre | |
Yaratıcı Yönetmen | Eric Schoeffler |
Yaratıcı Yönetmen | Myles Lord |
Yaratıcı Yönetmen | Tom Hauser |
Yaratıcı Yönetmen | Konradin Resa |
Yaratıcı Yönetmen | Nikolai Diepenbrock |
Reklam Yazarı | Edward Sedelius |
Reklam Yazarı | Taria Hocke |
Sanat Yönetmeni | Lilli Langenheim |
Sanat Yönetmeni | Isabella Jorgensen |
Sanat Yönetmeni | Marc Kaufholz |
Fotoğrafçı | Hannes Caspar |
Strateji Planlama | Tom Hormann |
İlustratör | Sebastian Hudert |
Social Media Manager | Philipp Ciba |
Sanat İşleri Satın Alma Sorumlusu | behind the scenes GmbH, Berlin |
Client Services Director | David Barton |
Müşteri Temsilcisi | Catrin Schmid |
Müşteri Temsilcisi | Paul Dombek |
Müşteri Temsilcisi | Nabila Korte |