| Başlık | SICK BEATS |
| Haftanın | Area 23, An IPG Health Company |
| Kampanya | SICK BEATS |
| Reklamcı | Woojer |
| Marka | Woojer |
| Posted | Temmuz 2021 |
| Sektör | Consumer Electronics & Audio-Visual |
| felsefe | For kids with cystic fibrosis (CF), airway-clearance therapy is the worst part of their day. SICK BEATS is the world’s first music-powered airway clearance vest, using the clinically proven modality of soundwave therapy in an awesome treatment experience. The prototype, a redesign of Woojer’s consumer vest, syncs with a smartphone to pull therapeutic 40Hz frequencies from music and send them to the chest. The SICK BEATS experience uses a curated Spotify library of thousands of 40Hz songs. Kids can find new 40Hz music and create custom therapeutic playlists for the vest, all in the Spotify app. |
| Medya Türü | Product Design/Development |
| Süre | |
| Yaratıcı Ortak | Fred Levron |
| Yaratıcı Ajans Başkanı | Tim Hawkey |
| Yaratıcı Yönetmen | Elliot Langerman |
| Yaratıcı Yönetmen | Pamela Savage |
| General Creative Director | Dave Adler |
| Yaratıcı Yönetmen | Eduardo Tavares |
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