Başlık | The Call |
Haftanın | The Bloc |
Kampanya | The Call |
Reklamcı | Empow'Her |
Marka | Empow'Her |
Posted | Haziran 2020 |
Sektör | Charities, Foundations, Volunteers |
felsefe | Although the disheartening data around unconscious bias is out there - black people are 34% less likely to be prescribed proper pain medicine for conditions such as abdominal pain, black women die at 3-4 times the rate of white women during childbirth, are 22% more likely to die from heart disease, and 71% more likely to die from cervical cancer - it's still really hard for people to believe it. So the idea is simple: prove in a live experiment that unconscious bias is a sad reality and leads to poor healthcare outcomes. |
Medya Türü | Radio |
Süre | |
Yaratıcı Ajans Başkanı | Bernardo Romero |
Reklam Yazarı | Grace Taylor |
Reklam Yazarı | John Roberts |
Yaratıcı Yönetmen | Kim Barker |
Yaratıcı Yönetmen | Sara Uhelski |
Motion & Film Director | Craig Kabrhel |
Content Strategy | Erika Owens |
Creative Lead | Rafael Rizuto |
Motion Design | Jisu Kim |