| Başlık | The Face of Litter |
| Haftanın | Ogilvy Hong Kong |
| Kampanya | The Face of Litter |
| Reklamcı | Hong Kong CleanUp |
| Marka | Hong Kong CleanUp |
| İlk Yayınlanma Tarihi | 2015 / 4 |
| Sektör | Environmental & Ecological Issues |
| hikaye | Littering and excess waste is an ongoing problem that needs to be faced, once and for all.Taking this statement literally, the Hong Kong Cleanup used DNA phenotyping to put a face to litterbugs.The campaign can be seen around the city, warning people not to litter, at the risk of becoming the next face of the campaign. Learn more: http://www.ecozine.com/article/the-face-of-litter Join the Hong Kong Cleanup: HKcleanup.org |
| Medya Türü | Case Study |
| Süre | |
| Yaratıcı Ajans Başkanı | Reed Collins |
| Yaratıcı Yönetmen | Rafael Guida |
| Yaratıcı Yönetmen | Jim Fong |
| Head of Creative Technology | Craig Mason |
| Direktör | Viko Wong |
| Head of TV, Hogarth | Mikyung Kim |
| Reklam Yazarı | Momoko Yiu Senior |
| Sanat Yönetmeni | Joseph Wong |
| Prodüktör | Carey Pearson |
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