Poulehouse - "The egg which doesn't kill the chicken"

BRAND STATION

BRAND STATION Paris, France

Ödüller

5380

Marka: Poulehouse
Ülke: France

Reklamcı: Poulehouse

Başlık	The egg which doesn't kill the chicken
Başlık (ana dil)	Poulehouse
Haftanın	BRAND STATION
Kampanya	The egg which doesn't kill the chicken
Reklamcı	Poulehouse
Marka	Poulehouse
İlk Yayınlanma Tarihi	2019 / 11
Sektör	Eggs
felsefe	Did you know that every year, 50 million chickens are killed at the age of 18 months simply because they don’t lay enough eggs anymore ? A dreadful, and unfortunately, common practice in the egg industry, especially since chickens can normally live up to 6 years on average. Contrarily, Poulehouse is the only egg brand on the market which doesn’t kill chickens. The brand has committed itself to feed chickens, raise and care for them until their natural death. The movie, « The egg which doesn’t kill the chicken », depicts the terrible reality of the egg industry. We follow a group of young chickens trying their hardest to save an older chicken, whose egg production has decreased, from the tragic fate which awaits it. A fictional story whose true purpose is to remind us that, in reality, we are the only ones who can save the chickens by changing the way we eat.
Medya Türü	Television
Süre	61 seconds
Prodüksiyon Şirketi	WIZZ Paris
Post Prodüksiyon	NKI STUDIO
Ses Prodüksiyonu	THE Sound Production
Yaratıcı Yönetmen	Samy Benama
Yaratıcı Yönetmen	Damien Guiol
Yaratıcı Ajans Başkanı	Loïc Chauveau
Yönetmen	. AKAMA
Prodüktör	Laetitia Neves
Prodüksiyon Sorumlusu	Ilona Marcus
Prodüksiyon Sorumlusu	Matthieu Poirier
Head of TV	Rémy Guizerix
Copywriter / Art Director	Samy Benama
Copywriter / Art Director	Damien Guiol
Managing Partner	Xavier Delaporte